South African Jeffrey Mulaudzi is a young entrepreneur who has started a tourism business in the town of Alexandra, Johannesburg by offering personal and up-close visits of the township to tourists travelling on bicycles.
The 22 year old entrepreneur kicked off his unique business, Mulaudzi Alexandra Tours, to coincide with the World Cup in South Africa in 2010 by taking a loan from his mother and starting off with seven bicycles. As tourism was on the rise during that period with a 16.8% increase compared to the previous year, his business also grew.
He now has approximately seven clients a week, and charges $27 for a two-hour tour. While this is a great way for him to afford a living, his aim is also to disprove the negative stereotypes in the area by giving tourists a chance to discover the township for themselves and talk to locals about their experiences, culture, and background.
To book a tour with Mulaudzi Alexandra Tours, feel free to visit his website.
Photo credit: Alexandra Tours Website
